In the industry of social networking and online marketing, one of the major components to being successful is your ability to stay up to date with the most current information. By harnessing this knowledge, you place yourself in a position to give back to the community by providing or teaching it back to your prospects, customers and followers.
Recently, in my job, we discovered that one of the senior managers was using Facebook while she was at meetings. She didn’t know how to set the privacy settings on her Facebook wall, and everyone could see everything. Everyone could tell that she was playing games on her BlackBerry while she should have been paying attention in a meeting. That could be reason enough for her to lose her job.
Right, so you have you type of girl in mind (or hopefully will do soon). Now it is time to get your Follow me out into the world. I do not want to give you the old boring honesty is the best policy here. Or just be yourself, cause that is terrible advice.
social media is forcing changes in marketing and sales. The way we discover, evaluate and purchase products and services is experiencing a major insurgency. Word of mouth purchases come not from the neighborhood pharmacist but from what our friends tell us on Facebook or what we hear on Twitter.
First off, don’t include any information that you want to keep private. You certainly don’t want to include anything that would create a bad situation for you. Personally I understand that there could be issues with potential “stalking” and those kinds of things. I have elected that since my information is out there, on my other social media profiles, to put that information here — since it out elsewhere, I might as well as include it here.
This is somewhat of a combination of tips #3 and #7. One thing that really makes me cringe is the 2 words “shameless plug” – promise me you wont ever use that phrase!
There are a million things to know about blogging and its intersection with the Social Media world. That goes way beyond the scope of this article, which is why I recommend you get a copy of the aforementioned book Webify Your Business and follow blogging hotshots like Denise Wakeman, who has a free five-part video course on business blogging, and Darren Rowse of ProBlogger, whose articles include one titled Blogging Tips for Beginners. To learn lots about Social Media visit Mashable often and check out its guides to Twitter, Facebook, YouTube, etc.